Senior Product Marketing Manager

DomainTools  ยท  via Devremote
๐Ÿ’ฐ $125,000 - $150,000/yr ๐ŸŒŽ Remote ๐Ÿ“ Remote, Colorado

Job Description:

  • Own positioning and messaging for assigned products and use cases, including investigation, threat hunting, fraud and brand protection, detection enrichment, and API-first data consumption
  • Write narratives for SOC analysts, threat hunters, CISOs, and SOC Directors
  • Maintain the messaging framework across the website, sales team, partners, and campaigns
  • Translate technical product capabilities into buyer language
  • Plan and run go-to-market activities for product launches and major releases
  • Define launch audiences, narratives, assets, enablement plans, and success measures
  • Translate the roadmap into an executable launch calendar
  • Own the AI and agentic SOC narrative, including MCP Server and AI-native workflows
  • Build sales enablement assets including first-call decks, solution briefs, battle cards, talk tracks, objection handlers, demo narratives, and proof points
  • Train sales and solutions engineering on positioning, competitive differentiation, and product demonstrations
  • Join competitive deals, strategic accounts, and other situations requiring positioning leadership
  • Equip resellers and technology partners with messaging for their buyers and go-to-market motions
  • Track buyer evaluation of DomainTools data and intelligence against competing solutions
  • Run regular win/loss and competitive reviews and share findings with Product and Sales
  • Represent DomainTools in analyst conversations, partner briefings, and market-facing activities
  • Partner with Research and Content on thought leadership based on adversary infrastructure
  • Produce or direct web copy, solution pages, blog posts, customer stories, and proof content
  • Build evidence including customer outcomes, third-party validation, investigation time benchmarks, and use-case proof points

Requirements:

  • 5+ years in B2B product marketing
  • Meaningful experience in cybersecurity; threat intelligence, DNS or domain data, fraud, security analytics, or SOC-facing products is a strong plus
  • Portfolio demonstrating messaging, a launch, and sales assets, including battle cards, briefs, and decks
  • Ability to make technical products understandable without oversimplifying them
  • Experience with enterprise security cycles, including intelligence buyers and API-based data vendors
  • Cybersecurity fluency sufficient to brief a sales engineer or threat intelligence analyst
  • Genuine curiosity and point of view on AI in security operations and agentic SOC workflows
  • Clear, confident writing skills
  • Cross-functional experience working with Product, Sales, Research, and Demand Generation
  • Hands-on experience with investigative or threat intelligence platforms is a strong plus
  • Experience marketing API or data products is a strong plus
  • Familiarity with agentic AI workflows and LLM integration in SOC operations is a strong plus
  • Experience with technology partner or reseller ecosystems, particularly SIEM, SOAR, XDR, or TIP platforms, is a strong plus
  • Analyst-relations or partner-marketing exposure is a strong plus
  • Familiarity with SOC, fraud, or brand protection buying groups is a strong plus
  • Experience marketing to or within the public sector or federal government is a strong plus

Benefits:

  • Fully paid medical insurance premiums
  • Fully paid dental insurance premiums
  • Fully paid vision insurance premiums
  • 401k retirement plan with company matching
  • Basic life insurance
  • Flexible PTO
  • Additional well-being benefits
  • Equal opportunity and inclusive workplace