Senior Product Manager

Job Description:

• Shape the product roadmap around company goals and customer needs
• Use market trends, competitive insights, customer research, and product data to drive feature prioritization
• Balance short-term delivery with long-term platform scalability and product vision
• Lead initiatives improving customer experience, product adoption, operational efficiency, and revenue
• Build and test working prototypes with dealers and internal stakeholders
• Use AI to accelerate research synthesis, competitive analysis, requirements drafting, and documentation
• Define, scope, and measure AI-powered product capabilities, including success criteria, evaluation approaches, accuracy and reliability thresholds, and cost
• Define requirements for DealerOn products connecting with AI through protocols such as MCP, partnering with Engineering on data and capabilities exposed to users and agents
• Assess where AI creates value and introduces risk before recommending it for the roadmap
• Lead collaboration across Engineering, UX, Marketing, Sales, Customer Success, Support, and Operations from concept through launch
• Write requirements, user stories, acceptance criteria, and process flows
• Facilitate backlog refinement, release planning, and release readiness
• Partner with Engineering on performance and implementation trade-offs
• Drive launches through validation, stakeholder communication, enablement, and post-release analysis
• Define success metrics, instrumentation, and KPI tracking with Engineering and Data teams
• Monitor adoption, engagement, conversion, and retention to identify improvement opportunities
• Collaborate with UX on customer interviews, workflow analysis, usability testing, and feedback synthesis
• Build knowledge of dealership operations, automotive retail workflows, digital marketing, and agency workflows
• Translate qualitative and quantitative research into unmet needs, workflow improvements, and scalable product opportunities

Requirements:

• Bachelor's degree or equivalent professional experience in Business, Technology, Marketing, Engineering, Computer Science, or a related field
• 6+ years of SaaS product management experience, including leading complex initiatives in Agile environments
• Technical product management experience, with a working understanding of how websites are built and rendered
• Hands-on experience using AI tools such as Claude, ChatGPT, Lovable, Figma AI, etc. to build prototypes, automate workflows, and accelerate product work
• Experience defining or contributing to AI-powered product features, including setting success criteria and evaluating output quality, accuracy, and reliability
• Strong command of discovery, prioritization, requirements, and success metrics across the full product lifecycle
• Proven ability to influence cross-functional stakeholders, with strong analytical, communication, and organizational skills
• Ability to manage multiple concurrent initiatives and competing priorities
• Track record of data-informed decisions using tools such as GA4 and Pendo
• Proficiency with product management tooling such as Jira, Confluence, or Miro
• Comfort leading independently through ambiguity in a fast-paced environment
• Successful candidate must pass a background check as a condition of joining the team
• Preferred: Experience in automotive retail technology, dealership software, digital retailing, CMS platforms, CRM platforms, or automotive marketing solutions
• Preferred: Understanding of HTML, CSS, semantic HTML5, and structured data (Schema.org/JSON-LD)
• Preferred: Familiarity with consumer shopping journeys, lead funnels, conversion optimization, and attribution
• Preferred: Experience defining requirements for MCP-based integrations or AI agent experiences
• Preferred: Formal product management training or certifications such as Pragmatic, Product School, CSPO, or similar

Benefits:

• Medical, dental and vision insurance
• Company matched 401K plan
• Flexible PTO + Sick Leave
• 6 weeks paid Parental Leave
• 8 Paid National Holidays
• Company-paid basic Life Insurance
• Voluntary supplemental Life Insurance
• Voluntary long-term/short-term disability insurance
• Voluntary Pet Insurance
• Optional Healthcare/Dependent Care FSA Account