Senior Marketing Manager – Narrative and Launch

EnCharge AI  ยท  via Remote Rocketship
๐Ÿ’ฐ $135,000 - $165,000/yr ๐ŸŒŽ Remote

Job Description:

  • Drive marketing launches, including planning, sequencing, proof points, readiness, and hands-on execution
  • Coordinate digital marketing, PR, and events into coherent multichannel launches
  • Help develop brand, corporate, and product narratives through research, testing, and evidence
  • Apply messaging consistently across websites, decks, briefs, booths, briefings, and field materials
  • Create content, social, creative, and event materials
  • Coordinate vendors and freelancers and maintain quality standards
  • Translate complex technology into explainers, technical briefs, launch narratives, and customer stories
  • Review public performance claims for accuracy and defensibility
  • Research competitors and inform positioning
  • Build enablement materials for business development and technical sales
  • Support brand development, analyst and press relations, internal communications, and marketing strategy
  • Build marketing frameworks, launch processes, enablement systems, and competitive cadence from scratch
  • Report to the SVP of Marketing

Requirements:

  • 7+ years of marketing experience, including roles owning positioning, messaging, and launches
  • Command of positioning and messaging architecture, audience definition, launch mechanics, enablement, competitive practice, and brand expression
  • Ability to become fluent quickly in complex technology and communicate it to audiences without the same context
  • Ability to work closely with engineers and chip architects
  • Judgment about public claims and commitment to precise, supportable messaging
  • Clear writing about complicated topics for technical and non-technical readers
  • Experience building processes where none existed
  • Hands-on execution experience, including writing content, running events, briefing freelancers, and shipping work
  • Creative experience making work or working directly with creative teams and agencies
  • Comfort with ambiguity and hardware timelines
  • Semiconductor or AI infrastructure experience preferred, not required
  • Ability to travel to offices, customers, and industry events several times a year

Benefits:

  • Annual performance-based cash bonus
  • Initial equity grant of stock options vesting over four years
  • Comprehensive medical, dental, and vision insurance options with 100% of premium costs covered by the company
  • 401(k) plan with company match
  • 20 days of accrued Paid Time Off (PTO)
  • 12 paid company holidays
  • Up to 12 weeks of fully paid parental leave for birthing and non-birthing parents
  • Birthing mothers eligible for an additional up to 8 weeks paid