Senior Marketing Manager – Narrative and Launch
EnCharge AI ยท via
Remote Rocketship
๐ฐ $135,000 - $165,000/yr
๐ Remote
Job Description:
- Drive marketing launches, including planning, sequencing, proof points, readiness, and hands-on execution
- Coordinate digital marketing, PR, and events into coherent multichannel launches
- Help develop brand, corporate, and product narratives through research, testing, and evidence
- Apply messaging consistently across websites, decks, briefs, booths, briefings, and field materials
- Create content, social, creative, and event materials
- Coordinate vendors and freelancers and maintain quality standards
- Translate complex technology into explainers, technical briefs, launch narratives, and customer stories
- Review public performance claims for accuracy and defensibility
- Research competitors and inform positioning
- Build enablement materials for business development and technical sales
- Support brand development, analyst and press relations, internal communications, and marketing strategy
- Build marketing frameworks, launch processes, enablement systems, and competitive cadence from scratch
- Report to the SVP of Marketing
Requirements:
- 7+ years of marketing experience, including roles owning positioning, messaging, and launches
- Command of positioning and messaging architecture, audience definition, launch mechanics, enablement, competitive practice, and brand expression
- Ability to become fluent quickly in complex technology and communicate it to audiences without the same context
- Ability to work closely with engineers and chip architects
- Judgment about public claims and commitment to precise, supportable messaging
- Clear writing about complicated topics for technical and non-technical readers
- Experience building processes where none existed
- Hands-on execution experience, including writing content, running events, briefing freelancers, and shipping work
- Creative experience making work or working directly with creative teams and agencies
- Comfort with ambiguity and hardware timelines
- Semiconductor or AI infrastructure experience preferred, not required
- Ability to travel to offices, customers, and industry events several times a year
Benefits:
- Annual performance-based cash bonus
- Initial equity grant of stock options vesting over four years
- Comprehensive medical, dental, and vision insurance options with 100% of premium costs covered by the company
- 401(k) plan with company match
- 20 days of accrued Paid Time Off (PTO)
- 12 paid company holidays
- Up to 12 weeks of fully paid parental leave for birthing and non-birthing parents
- Birthing mothers eligible for an additional up to 8 weeks paid