Senior Brand Activator

Reference: DBN003657-nm-1

We are currently looking for an experienced, energetic, and results-driven Senior Brand Activator to lead and execute brand activation campaigns, drive customer engagement, and increase brand awareness and sales.

Duties & Responsibilities

Minimum Requirements:

• Grade 12 / Matric.


• 2–3 years’ experience in brand activation, sales, promotions, marketing, or retail.


• Previous experience supervising or mentoring a team will be advantageous.


• Proven track record of achieving sales and activation targets.


• Excellent communication and interpersonal skills.


• Strong customer service and selling skills.


• Confident, energetic and comfortable approaching customers.


• Good organisational and administrative skills.


• Ability to work under pressure and meet deadlines.


• Computer literate.


• Willing to work weekends, public holidays and flexible hours when required.


• Valid Code 8/10 driver’s licence.

Key Responsibilities:

• Lead and execute brand activation campaigns across branches, retail outlets, events and promotional sites.


• Drive customer engagement, product awareness and sales through effective activations.


• Represent the brand professionally and ensure consistent brand messaging.


• Supervise and guide Brand Activators during campaigns and promotional activities.


• Coordinate daily activation activities and ensure targets are achieved.


• Conduct product demonstrations and provide customers with accurate product information.


• Build strong relationships with customers, branch managers and retail staff.


• Ensure promotional materials, displays and branding are correctly implemented.


• Monitor competitor activities and provide market feedback.


• Track campaign performance and provide accurate daily, weekly and monthly reports.


• Identify opportunities to improve customer engagement and increase sales.


• Assist with the training and onboarding of new Brand Activators.


• Resolve customer queries and escalate complex issues where necessary.


• Ensure all activations comply with company policies, procedures and brand standards.


• Assist management with planning and implementing promotional campaigns and events.