Senior Analyst, Non-Vehicle eCommerce Sales – Optimization

Ford Motor Company  ยท  via Cryptocurrency Jobs
๐Ÿ’ฐ $99,600 - $192,900/yr ๐ŸŒŽ Remote ๐Ÿ“ Remote, Ohio โฐ Full Time

Job Description:

  • Optimize Product Detail Pages, including attribution, tagging, page layout, images, reviews, and Customer Generated Content
  • Manage taxonomy optimization, including navigation and filters, collaborating with SEO and UX teams
  • Optimize internal and external search terms
  • Identify opportunities to improve customer shopping experience, sales, conversion, and profit performance
  • Collaborate with eCommerce Merchandising Managers and business teams on strategy, objectives, and priorities
  • Conduct competitive analysis and develop strategies
  • Work with analytics and experimentation teams on comprehensive site-audit strategies
  • Support promotions, seasonal collections, media, CRM, and content events
  • Enrich product data with facets, filters, attribution, and product details; cleanse inaccurate, incomplete, or irrelevant data
  • Complete categorization and enrichment for browse experiences, collection pages, gift guides, and other content and channel destinations
  • Plan and roll out experiences with cross-functional partners during product go-live
  • Create Jira epics, stories, resource assignments, and sprints
  • Analyze and interpret data, manage Excel, and understand financial information
  • Manage multiple projects and onsite assets while collaborating across functions to improve the digital shopping experience

Requirements:

  • Bachelorโ€™s degree or equivalent combination of relevant education and experience
  • 3+ years of relevant work experience in eCommerce site merchandising
  • 1+ years of knowledge of Product Information Management, Digital Asset Management, Master Data Governance, and Master Data Management best practices
  • 1+ years of experience with SEO and SEM
  • Must be legally authorized to work in the United States
  • Masterโ€™s degree in Computer Science, Business Administration, Information Systems, or a related field (preferred)
  • Automotive industry experience (preferred)
  • Experience with Stibo, Adobe Analytics, Power BI, JIRA, ContentSquare, PowerReviews/BazaarVoice, and Medallia (preferred)
  • Demonstrated experience leveraging AI for content or product optimization (preferred)
  • Visa sponsorship is not available

Benefits:

  • Immediate medical, dental, vision and prescription drug coverage
  • Flexible family care days
  • Paid parental leave
  • New parent ramp-up programs
  • Subsidized back-up childcare
  • Family building benefits including adoption and surrogacy expense reimbursement and fertility treatments
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Yearโ€™s Day
  • Paid time off
  • Option to purchase additional vacation time
  • Relocation assistance may be available to eligible candidates