Paid Media Manager
Silverback Strategies ยท via
Devremote
๐ฐ $80,000 - $90,000/yr
๐ Remote
โฐ Full Time
Job Description:
- Serve as a paid media subject matter expert
- Lead strategy development, innovation, tactical execution, and performance for a portfolio of 3โ5 client accounts
- Plan, implement, and audit paid media campaigns aligned with client KPIs and business goals
- Execute campaigns across Google, Meta, LinkedIn, and TikTok
- Serve as the lead paid media contact for assigned clients
- Lead biweekly and ad hoc client calls and maintain client relationships
- Support channel innovation, campaign optimization, and testing
- Create, analyze, and present actionable paid media performance reports
- Communicate project timelines, manage expectations, and proactively update clients
- Collaborate with the Creative Director and Design team on ad creation, testing plans, creative strategy, and briefs
- Understand client industries, audiences, goals, trends, and best practices
- Participate in paid media brainstorming sessions
- Collaborate with SEO, Measurement, and Creative teams
- Accept feedback and coaching from the Associate Director of Media
Requirements:
- Minimum of 3+ years of paid media agency experience; ideal candidate has 3โ5 years
- Previous performance agency experience is required
- Experience managing both Paid Search and Social campaigns
- Experience with Google and Meta; LinkedIn and TikTok are secondary platforms
- Comfortable building rapport, establishing expertise and credibility, and serving as the client-facing lead
- Ability to build and execute paid media strategies across multiple industries
- Ability to connect media results to measurable client business and revenue impact
- Prior experience taking full ownership of clients from strategy development through execution, reporting, and communication
- Strong curiosity, initiative, adaptability, and growth orientation
- Advanced Excel and/or Google Sheets skills
- Ability to analyze complex data using GA4 and other tools and produce clear reports
- Strong project and time management skills
Benefits:
- Unlimited PTO
- Comprehensive health, dental, and vision plans
- Virtual Team Events and a fun, casual, inclusive company culture
- Company-paid ClassPass membership
- 12 weeks of Paid Parental Leave
- Summer Fridays
- 401(k) with Employer Match
- Generous pay
- Remote work environment