Marketplace Manager

Job Description:

• Develop and execute marketplace strategies to drive sales growth, profitability, and brand presence
• Manage and optimize product listings using SEO best practices, A/B testing, and enhanced content
• Implement competitive pricing strategies using demand forecasting, historical data analysis, and algorithm-driven optimizations
• Develop and oversee promotional campaigns including Lightning Deals, Coupons, and Seasonal Discounts
• Own Amazon Ads and Walmart Connect, including account structure, keyword and bid strategy, and budget allocation
• Optimize advertising for profitable new-customer growth against CAC targets
• Maintain optimal stock levels with supply chain coordination
• Ensure compliance with marketplace policies, Amazon Brand Registry, and Walmart guidelines
• Address unauthorized sellers, counterfeit products, and MAP policy violations
• Manage customer interactions, review monitoring, Q&A responses, and reputation management
• Use data analytics and business intelligence tools to track performance metrics and inform decisions
• Collaborate with marketing, operations, and product development teams
• Monitor marketplace trends, algorithm updates, and industry best practices
• Oversee new product launches and brand refreshes with creative and content teams
• Implement external traffic growth strategies through influencer partnerships, affiliate programs, and targeted social media advertising

Requirements:

• Bachelor’s degree in Business, Marketing, or a related field
• 3-5 years of experience selling on the Amazon.com / Walmart.com platforms with an e-commerce-first CPG brand
• Demonstrated success in increasing sales, profitability, and market share on online marketplaces
• Experience leading large, complex, and first-of-their-kind projects end-to-end, from strategy to launch to scale
• Experience with inventory management and supply chain coordination
• Strong understanding of LTV and CAC components
• Experience in both FBA and FBM sales models
• Expert in Excel, data analysis, and other reporting tools
• Expert in Amazon Seller Central, Walmart Seller Center, advertising platforms, and analytics tools
• Hands-on Amazon Ads media buying experience with $100K+ in monthly Amazon ad spend
• Deep expertise in Amazon Ads strategy and optimization, including campaign architecture, match types, negative keyword strategy, search-term harvesting, bidding and placement optimization, and separating branded vs. non-branded spend
• Excellent English communication and interpersonal skills
• Flawless attention to detail in planning and execution
• Ability to thrive in a fast-paced, results-driven environment with minimal supervision

Benefits:

• Flexible paid time off plus 9 annual company holidays
• Birthday as a paid vacation day
• 100% company-paid base plan Medical, Dental, and Vision Insurance for employees
• 100% company-paid Life Insurance and Short-Term Disability Coverage
• 3% Employer contributions to 401(k) regardless of employee participation
• Matching charitable contributions up to $2,500/year
• $1,200/annual Work from Home (WFH) stipend
• Employee recognition and rewards program
• Calm app subscription
• Pet insurance
• Free monthly employee product samples and team discounts
• Employee Referral Program
• Professional development fund for employees
• Collaborative, innovative work culture
• Bonus eligibility