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Marketing & Brand Specialist
Talenco Recruitment Specialists ยท via
Backpacker Job Board
๐ Kwazulu Natal, South Africa
Introduction
Submit CV together with a portfolio of work / links to the social media accounts you have managed, examples of content you have created and a short video (1โ2 minutes) telling us why you are the perfect fit for this role.
We are looking for someone creative, who thrives on innovation, and can turn ideas into engaging content
Duties & Responsibilities
Brand & Social Media
- Develop and execute engaging social media strategies
- Create compelling content across Facebook, Instagram, TikTok, LinkedIn, and emerging platforms
- Capture and edit high-quality photos and videos for marketing campaigns
- Grow our online presence and increase engagement
- Monitor trends, algorithms, and digital marketing developments
- Analyse campaign performance and recommend improvements
Marketing & Special Projects
- Plan and coordinate marketing campaigns from concept to execution
- Lead exciting special projects that enhance the brand
- Assist with product launches, promotions, and company events
- Identify new marketing opportunities and innovative ways to reach customers
- Collaborate with suppliers, branches, and management to deliver successful campaigns
- Help maintain brand consistency across all marketing material
Creative Content
- Write engaging copy for advertisements, promotions, and social media
- Design eye-catching graphics using Canva or Adobe Creative Suite
- Produce reels, videos, and behind-the-scenes content
- Tell the story of the business in a way that connects with our audience
Desired Experience & Qualification
- Degree / Diploma: Marketing / Communications / Digital Marketing / related
- Min. 2 years' experience in social media management / digital marketing
- Experience with Canva, Adobe Creative Suite, CapCut or similar creative platforms
- Strong photography and videography skills
- Highly creative
- Passionate about branding and digital marketing
- Up to date with social media trends and emerging technologies
- Confident behind both the camera and the computer
- Energetic, enthusiastic, and self-motivated
- Exceptionally organised and able to manage multiple projects
- Comfortable working independently while collaborating with a team
- Professional with excellent communication skills
- Always willing to learn, adapt and try something new
- Excellent written and verbal communication skills
- Trend spotting
- Valid driver's licence (advantageous)
- Advantageous: experience with Meta Business Suite / Google Analytics / Paid Social Media Advertising / AI tools for marketing (ChatGPT, Canva AI, CapCut AI, etc.)
- Event planning and brand activations
- SEO and website content