Head of Content and Media

Job Description:

• Build Butter's media arm and content engine from the ground up
• Establish content formats, workflows, and a publishing calendar
• Create, script, and direct 2–3 short-form video pieces per week initially
• Test hooks, formats, and platforms through structured experiments
• Recruit, brief, and manage freelance video editors, motion designers, and copywriters
• Build and manage a freelance production team
• Partner with creators and influencers on collaborations
• Turn product launches, features, tutorials, and partner collaborations into entertaining, shareable content
• Build systems and feedback loops for consistent content delivery
• Track audience growth and content performance
• Help design a scalable production model, potentially including an offshore team
• Work directly with the CEO

Requirements:

• 4+ years building content, media, or creator programs
• Ideally, experience building at least one program from scratch
• Experience conceptualizing, directing, or producing short-form video
• Experience managing freelancers or production teams on a recurring cadence
• Deep fluency in modern social media, including algorithms and hooks
• Creative point of view balanced with operational discipline
• Track record of measurable results, such as views, followers, engagement, or signups driven by content
• Following or creator experience is a bonus
• Experience running influencer or creator partnership programs is a bonus
• Experience producing a recurring show, podcast, or episodic series is a bonus
• Background in modern digital media, a creative agency, or as a founding marketer at a startup is a bonus

Benefits:

• Remote-first and distributed work
• Optional offices in Los Angeles and Toronto
• Direct ownership and influence as an early leader
• Access to world-class mentors and advisors
• Opportunity to work with a passionate community and high-impact creative product