Field Marketing Manager

Job Description:

• Run Sharp Performance's event program across the public safety market
• Manage registrations, booth logistics, shipping, collateral, travel, and budget before events
• Build email and LinkedIn outreach with Marketing and Sales to book meetings before events
• Staff the booth and engage officers, command staff, and agency leaders onsite
• Capture every lead with notes
• Keep account executives' meeting schedules and materials on track
• Enter leads into HubSpot during the week after each event
• Qualify leads with Sales and track conversions to meetings and opportunities
• Report meetings booked, leads captured, opportunities created, and cost per lead for each event
• Document what worked and what did not
• Report to the SVP of Marketing and work day to day with Sales

Requirements:

• 3 to 5 years running B2B events, conferences, or field programs, including pre- and post-event work
• Experience marketing or selling to law enforcement, fire, EMS, or adjacent public safety markets is a plus
• Readiness to learn how public safety agencies are structured and who makes decisions
• Organization to keep multiple moving pieces on schedule
• Confidence initiating conversations, asking questions, and involving salespeople when appropriate
• Pipeline mindset focused on meetings and qualified leads rather than badge scans
• Working knowledge of HubSpot or a comparable CRM, email campaign tools, and event registration platforms
• Willingness to travel to events, often several per month during conference season
• Comfort with ambiguity, fast changes, and hands-on work

Benefits:

• Medical, dental, and vision insurance
• Flexible PTO
• 401(k) with company match
• Access to the same performance coaches offered to clients