Director, Community Marketing

The Director of Community Marketing will lead marketing and engagement initiatives for CrossFit’s global network of affiliates, supporting gym growth, retention, and owner satisfaction. This role oversees affiliate communications, the Affiliate Toolkit, lifecycle programs, campaign activation, and resources that help owners and coaches market their businesses. The position will also drive international community marketing, conference and CrossFit Games promotions, affiliate storytelling, and localized programs across key global markets. Success requires cross functional leadership, strong campaign and event marketing expertise, data driven planning, and experience managing international teams or partners.