If your job board is based in the European Economic Area (EEA) or serving users in EEA
You can apply to Google Search Carousel Rich Results, Aggregator Units, and Refinement Chips Interest
It's still in beta, with these new experiences, users in EEA countries searching for queries such as "Jobs in London" may notice more visual and entity-focused results.
These updates feature dedicated units in search results that showcase top aggregator websites, including those focused on job listings.
Key aspects for job sites include:
- Aggregator Focus: Google's search results now prominently feature links to job aggregator platforms, which gather listings from various sources, making it easier for users to refine their job search by showing the most relevant aggregators
- Enhanced Visibility: With this change, job aggregators are prioritized, potentially directing more traffic to these platforms rather than to individual employers or direct job postings.
The New Search experiences in EEA include
- Rich results
- Aggregator units
- Refinement chips
This aims to provide users with a broader selection of job opportunities, ensuring fair competition and visibility among different job sources, in compliance with the Digital Markets Act (DMA).
As a job site owner, you want your job board to be included in the carousel, for obvious reasons:
- More exposure
- More traffic
To apply you need to fill up this form
A rich result typically relies on structured data in the markup of a web page to display graphical elements or interactive experiences.
Publishers don't need to add any markup to be eligible for aggregator units or refinement chips.
But you need it for the carousels based on Google Search Central blog article "New Search experiences in EEA: Rich results,
Even though it doesn't mention specifically job sites here is the "Structured data carousels (beta)" documentation
If you are looking for how to implement jobPosting schema, here is the article "Attract more organic traffic for a job board by implementing jobPosting Schema"